emily sorell
emily sorell
Developer, Digital + CRM

TD Retail Card Services
Templated Emails

The Problem: Lack of templated structure in email design and development creating lengthy turnaround times.

Project Goals: Create a system of modular email templates to allow for content to be updated quickly and efficiently. The templated structure allows for multiple brands under the RCS umbrella to use the same layouts with options for colour and content customization without the time requirements of a custom build.

 
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